Copyright Yalin Kaya
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WHAT IS BRAINFREEZE?
"Brainfreeze is a polar bear dip for youth mental health. The concept of a polar dip for youth mental health is super rad on the surface. However, to actually see hundreds of people run into freezing cold water in December!? All in support of youth mental health? Now that's commitment to change!" jack.org
THE ASK
Capture the energy and the wide range of people who will be running into Lake Ontario.